Dwell time is a metric that measures the amount of time a user spends on a website after clicking on a search engine result. It is an important factor in search engine optimization (SEO) because it indicates the level of user engagement and the quality of the content.
Improving dwell time is important for law firm SEO because it indicates that users are engaged with the content and finding it useful. This can lead to higher search engine rankings and more traffic to the website. By focusing on user engagement, page speed, mobile optimization, and SEO best practices, law firms can improve their dwell time and ultimately grow their online presence.